Helped build/

what3words

Founding product manager · Employee #4Early team

Alice on a Swiss mountain path, with a white grid highlighting her spot and the what3words address ///diner.certified.sparrows
Swiss Alps · AI-animated from my photograph, with an illustrative what3words grid

I joined what3words as its fourth employee and founding product manager, shaping the early mobile and web products and building the foundations of its developer platform.

The work

I led product direction and design across the mobile and web apps, helping make a new global addressing system understandable across languages and cultures.

I helped build the public APIs and wrote the developer documentation, working directly with developers on their integrations. That hands-on support fed back into the product, from explaining how the system worked to resolving technical edge cases.

Selected recognition & coverage

Awards

Awards for what3words and its campaigns during my time as founding product manager.

2016

WIRED

Moonshot of the Year · WIRED Audi Innovation Awards

Press & coverage

2013

TechCrunch

what3words launches its three-word location service

27 May 2016

Fast Company

This Startup Is Renaming Every Place On Earth